Question 1

What is Simone?

Accepted Answer

Simone is an AI parenting companion from Kantara that you message on WhatsApp. It answers everyday parenting questions with calm, personalised, evidence-informed guidance.

Question 2

Do I need to download an app?

Accepted Answer

No. Simone works entirely within WhatsApp, which you almost certainly already have. Just tap the chat button to begin.

Question 3

What ages does Simone cover?

Accepted Answer

From newborns through to teenagers. Simone tailors its guidance to your child's specific age and stage.

Question 4

Can Simone replace my doctor or health visitor?

Accepted Answer

No, and it won't try to. Simone offers general guidance and will always encourage you to seek professional care for anything urgent or medical. Think of it as informed support between appointments.

Question 5

How does personalisation work?

Accepted Answer

When you tell Simone a few details about your child — like their age and what's going on — it uses that context to shape its answers. The more it knows, the more relevant its guidance becomes.

Question 6

What kinds of questions can I ask?

Accepted Answer

Anything across sleep, feeding, behavior, development, health, school, and your own wellbeing as a parent. If it's a question you'd ask a knowledgeable friend, you can ask Simone.

Question 7

Can I send photos?

Accepted Answer

Yes. You can share images for Simone to look at — a rash, a meal, a tricky bit of homework — and it will factor them into its guidance. Simone can also search the web when a question calls for it.

Question 8

Is my data safe?

Accepted Answer

Yes. Every conversation is private and confidential. We never sell your personal data, conversations are handled securely, and you can request deletion of your history at any time by telling Simone. See our privacy policy for full detail.

Question 9

What happens in an emergency?

Accepted Answer

Simone is not an emergency service. If your child is seriously unwell or you fear for their safety, contact your local emergency services or doctor immediately.

Question 10

How much does it cost?

Accepted Answer

Every new parent starts with a 14-day free trial. After that, there are two plans: Monthly at US$5, or Yearly at US$48. Both include exactly the same features — unlimited messaging, image analysis, and web searches, all private and confidential. See our pricing page for current details.

Question 11

What's the difference between the plans?

Accepted Answer

Only the price. Monthly and Yearly offer identical features and perks — the Yearly plan simply works out cheaper per month.

Question 12

How do I cancel?

Accepted Answer

You can cancel any time directly from your chat with Simone, with no lock-in and no awkward questions.

Frequently asked questions

Getting started

Using Simone

Safety & privacy

Billing

Message Simone on WhatsApp