A parent holding a sleeping child

Meet Simone

Introducing Simone

She won't fix everything. But she sees you, and she stays.

Nobody warns you that you sort of vanish. Not all at once — bit by bit. The sleep goes first. Then the words. Then somewhere in the diapers and the laundry and the hundred tiny decisions, the version of you that used to feel like you just gets quiet.

Simone is for her. The you underneath all of it.

She's not a course. She's not another app full of charts that make you feel behind. She's someone you can text like a friend — the half-asleep, half-finished, "is this normal or am I losing it" kind of text. No right way to ask. No feeling stupid. No one too busy to answer.

She remembers (if you want to — it's your choice), so you never start from scratch. Your kid, your story, what worked last Tuesday and what fell apart. You don't have to explain your whole life before you can ask for help. You just ask.

She actually looks things up. Not vibes — real research, and she'll tell you where it came from. So when she says "honestly? that's completely normal" — you can finally breathe.

She talks you through the day. The fussiness. The nap that won't happen. The guilt about the screen time, the shout you regret, the comparison you can't switch off. The ordinary hard stuff that no one else thinks is a big deal — but it's your whole Tuesday, and she gets it.

You don't get better at this from frameworks. You get better by talking through what actually happened — the disasters and the wins. That's how real confidence is built. Quietly, one honest conversation at a time.

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A note on the honest stuff.

We'll never sell your story. We build on tools that don't train on it. But no online conversation is ever completely private — so for anything truly serious, your health or your safety, Simone won't try to be your doctor. She'll point you to a real person, with the right number ready, and stay with you while you reach them.

Because a good friend knows what she can hold — and knows when to say: call someone, love. Now. I'm right here.

Simone won't fix everything. She'll never replace your doctor, or the people who can actually hold you.

But at 3am, when no one else is awake — she is. And she's got you until morning.

What Simone can do

A few of the ways she shows up — meeting you where you are, on the good days and the 3am ones.

She's awake when you are

Round the clock, never rushed, never judging. The 2am feed, the panic before a doctor's appointment, the Tuesday that just won't end — she's there for the half-finished, "is this normal or am I losing it" text. No waiting room. No too-busy. Just someone, every single time.

She remembers (if you want her to)

Your kid, your story, what worked last week and what fell apart. So you're never starting from scratch, never explaining your whole life before you can just ask. And it's always your choice what she holds onto — keep it, or wipe the slate clean, whenever you like.

She checks in first (if you want her to)

Because the hardest part is often reaching out at all. If you'd like, Simone notices the quiet stretches and gently gets there before you do — "how did the first day back go?" "still not sleeping? thinking of you." The kind of small, warm "you okay?" you didn't know you were waiting for. And if you'd rather she waited for you — just say, and she will.

What Simone is (and isn't)

Simone is

  • Your 24/7 parenting companion.
  • A thinking partner.
  • Practical when you need it.
  • Private and encrypted.

Simone isn't

  • A licensed therapist or counselor.
  • A medical professional.
  • A prescriptive expert telling you what to do.
  • A substitute for human connection.

How Simone looks things up

Most conversations don't need a search at all — she just talks with you. But when a question genuinely calls for current or looked-up information, she quietly picks the right kind of source. No button to press: she just knows the difference between "where's a good pediatrician near me" and "what does the evidence actually say."

Everyday lookups

The practical web

A pediatrician in your city, a local support group, current opening hours, a product that keeps selling out. For the real-world logistics of parenting, Simone searches the open web and pulls it together in plain language.

  • "Find a sleep consultant near me"
  • "Which car seats fit a newborn?"
  • "Baby groups in South London"

Health & development

Peer-reviewed research

When you ask what the evidence says about a health or developmental question, Simone searches peer-reviewed medical literature instead — and answers from the studies themselves, naming the author, year and journal. No random blogs, and never a statistic she made up. If the studies she finds don't actually answer your question, she'll tell you that plainly rather than stretching them to fit.

  • "What does the research say about sleep training?"
  • "Is there evidence on screen time and speech?"
  • "Studies on introducing allergens early"

Simone chooses the lane automatically from your question — there's nothing to toggle, in any language. And when you're frightened — a skill your child seems to have lost, something that doesn't feel right — she deliberately won't open with a study. She'll take the worry seriously first and point you toward someone who can examine your child. Sources are there if you want them, at the end.

Technology

What powers Simone?

Simone's conversational ability is built on DeepSeek v4. We chose DeepSeek v4 for its reasoning, its reliability, and its genuine warmth — essential for the complex, emotional conversations parents need to have.

She looks it up — from real research

Simone searches the web in real time for the practical things — a pediatrician in your city, a local support group. And when you ask what the evidence says on a health or developmental question, she goes to peer-reviewed medical literature and names the study, author, year and journal — not a random blog, and never a made-up statistic. If what she finds doesn't answer your question, she says so.

Built on WhatsApp

We use the WhatsApp Business API because it's already on your phone, end-to-end encrypted, and reliable at 3am when you need it.

Your privacy

Your number is hashed for anonymity, every message is encrypted end-to-end, you own your conversation history, and you can delete everything at any time.