Kantara was founded on a simple belief: parents grow stronger with the right support, and children thrive when their parents do.
I'm Stella—a mother and solo founder, building the parenting guide I wish I'd had.
I believe every parent deserves more support, whenever they need it.
That's why I built Simone AI.
My
Story
Letter From Our Founder
I've rebuilt myself more than once in my life — each time, learning a different kind of strength.
The first time was after leaving a toxic workplace. I started working out — not to look different, but to feel strong again. It inspired me to help other women find their strength too, so I launched Bella Brawn, an activewear company built on the belief that we can be "stronger every day."
The second transformation came when I became a mother — the kind no amount of training prepares you for.
My daughter was born during COVID lockdown, not long after I lost Bella Brawn. I'd sit on my bed at 3am, nursing and scrolling through Instagram moms who seemed to have it together, wondering why I couldn't stop crying. I spent hours googling "is this normal?" and finding either clinical articles or judgmental forums. No one could see me drowning.
One night, at my lowest, I noted an idea on my phone: What if there was someone to talk to at this hour? Someone who wouldn't judge, who actually knew things, who could help me trust myself?
I didn't act on it. Not then. I was too busy surviving.
But slowly, the fog lifted, and I remembered who I was before — and what I was still capable of.
It took its time. But now she's here.
Simone isn't a just chatbot or a parenting manual. She's the support I wished I'd had, a parenting companion: knowledgeable and kind, available when you need her, helping you build confidence without judgment. So you can be stronger every day — not despite being a parent, but through it.
Because the hardest part of parenting isn't the sleepless nights or the tantrums.
It's feeling like you have to figure it all out alone.
You don't 💛
— Stella, Founder
Mission
Kantara exists to ensure no parent faces the hardest moments alone.
Parenting is isolating and overwhelming. Nobody should do it alone. When parents feel heard and understood—when they have space to process what they're going through—they find their footing again. Not through platitudes, but through real support that meets them where they are.
My mission is simple:
build technology that supports parents so they can show up for their kids.
Vision
We envision a world where every parent has a village in their pocket.
Where the isolation that breaks people becomes connection that builds them.
Where the hidden struggles of new parenthood — the grief, the rage, the bone-deep loneliness — are met with immediate, intelligent compassion. Where technology doesn't replace human connection, but extends it to everyone who needs it, exactly when they need it most.
